Recently, I came upon a column written by software entrepreneur and business author Cyndie Shaffstall in which she proposes the following policy for any company to adopt that truly cares about its customers’ privacy:
1. We have on file only your first name, last name, and e-mail address.
2. We ask for nothing else.
3. We send you only e-mails you request.
4. We have nothing to share with others – and wouldn’t if they asked.
5. We won’t change this policy without prior notice – ever.
Thank you for being our customer,
~ Your Grateful Vendor
As Shaffstall herself acknowledges, she’s never actually seen a policy like this.
But if a company actually adopted such a policy, it would certainly make people more comfortable about purchasing its products — particularly things like phones, wearables and other products that capture and process user-specific data as part of their functionality.
But think for a moment: Wouldn’t it be absolutely wonderful if we didn’t have to consider such privacy policies “too good to be true”?
Do you know any real-live examples of companies whose privacy policies come close to this ideal? If so, please share them with readers here.